strategy-airplane

Last week’s Wise Talk with Cynthia Montgomery launched our 2013 leadership theme of Strategy. She talked with Mariposa CEO Sue Bethanis on the different aspects of strategy and how they directly relate to business management.

Cynthia is a Harvard Business Strategy professor and author of the book The Strategist. Check out these snippets of their conversation to gain a deeper understanding of the topic.

In this first snippet, Cynthia talks about the most necessary element behind strategy – purpose:

In this next snippet, she talks about the strategy behind capturing value:

In this final snippet, Sue asks Cynthia what she sees as the most common mistake executive make when it comes to strategy. Listen to her response here:

Click here to access Mariposa Leadership’s Wise Talk archives, and click on “Are you a strategist?” for the full audio of this session.

We welcome your thoughts in the comments section below.