Do you think people are more creative alone or together? It’s an interesting question and one worth thinking about. It turns out that your brain doesn’t care because both are equally important.
In a recent Fast Company article, “Are People More Creative Alone or Together? Trick Question,” authors Judah Pollack and Olivia Fox Cabane look at the research and say the way to maximize creative potential is to flow between being alone and being in a group – in that order.
What are your thoughts on collaboration and brainstorming?